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Advertising

 - 1 item found
Business:Advertising

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The History and Development of Advertising, Presbrey, Frank
1 Presbrey, Frank
The History and Development of Advertising
Garden City, New York: Doubleday, Doran & Company, Inc.: 1929: Hard Cover: Very Good: Fair: Edition not stated, 1929 on the copyright page. This book was originally published in 1929 and this particular copy appears to be an early reprint in the year of the first edition's publication. Shelf wear and foxing to the fore-edge of the page block. Moisture stain to the upper corner of the first few pages. Endpaper foxing. Gift inscription on the front free endpaper. The dust jacket is edge-worn, chipped, and moisture-stained at the upper corner and fore-edge of the front panel. 642 pages with Index and Appendix (address by President Coolidge on the economic aspects of advertising). More than 350 illustrations, including a frontispiece reproduction of the first printed advertisement in English, a 1477 handbill printed by Caxton. Scarce advertising title, rare with the dust jacket.: 08986: 
Price: 300.00 USD
 



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